Staying competitive in the gig economy

Technology is making it easier for people to work more gigs, or temporary jobs, rather than your typical part-time or full-time jobs. The gig economy is estimated to be about 34 percent of today’s workforce, and it’s expected to grow to 43 percent by 2020. Staying successful in the gig economy, especially when it comes to IT, requires a competitive edge due to the ever-changing world of technology.

Here are a few tips for staying competitive in the gig economy.

Perfect your skills

The first way to maintain a competitive edge in the gig economy is to perfect your skills. There are many educational resources available online that can help. With so many resources available, it’s vital to differentiate yourself from the competition by continuing to grow professionally. Whether you’re extremely knowledgeable about a certain program or have extensive experience in a given industry, communicate this value to your potential clients to set yourself apart.

Maintain professionalism

Another way to maintain a competitive edge is to maintain professionalism. Although gigs are not permanent jobs, many organizations will continue to use the same freelancer if they demonstrate a high level of professionalism. By being an exemplary worker, you increase the chances of companies you work with referring you to other people in their network who need your services. They will also choose the more professional freelancer for projects of higher importance.

Market yourself

Finally, by properly marketing yourself, you will gain a competitive edge over your competition. By developing relationships with recruiters and managers in person and on social media, you can communicate your career goals and show your value. That way, you are at the top of their mind should their organization need help on a project.

It’s important to be compelling in what you post as well as when interacting with the content that other people post. The more engaged you are with your network, the more opportunities that will come your way.

These three things can help set you apart from the competition and increase your success in the gig economy.]]>

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